Posts Tagged "Xbox 360"

Does Xbox Have a Future in Japan?

Does Xbox Have a Future in Japan?

Let’s be honest: When most of us think about the gaming scene in Japan, Microsoft’s offerings don’t even cross our minds. The size of the original Xbox’s failure in the Land of the Rising Sun was matched only by the console’s massive shell (*pause for audience laughter*). Any other game company might have slunk away from releasing any follow-up consoles, but Microsoft is not easily thwarted. The Xbox 360 hit Japan in 2005, and to...

read more

Wii 2: Can it Win the Console War?

Wii 2: Can it Win the Console War?

Wii 2, Project Cafe, Stream… regardless of the name, Nintendo’s new video game system will soon make an appearance this June at the E3 2011 tradeshow. But does it have what it takes to win the next-generation console war against the PlayStation 4, Xbox 720 or whatever systems Sony and Microsoft choose to next introduce? As part of Gear Up, our running technology video series for Rolling Stone magazine, we take a closer look at whether or not the Wii 2...

read more

Video Game Marketing and PR: The Ultimate Guide

Video Game Marketing and PR: The Ultimate Guide

Pop quiz: What’s the biggest challenge that video game developers and publishers face today? Congratulations – if you said “discovery,” give yourself a pat on the back. With hundreds of free to play games, digital downloads, online offerings, social network titles and smartphone apps flooding virtual aisles each week, suddenly, it isn’t just about creating great games anymore. Given infinite selection, growing audience fragmentation across platforms...

read more

How to Succeed With Digital Distribution

How to Succeed With Digital Distribution

At this point in gaming’s history, the question is not when downloadable games will change the marketplace, but how. THQ CEO Brian Farrell’s vision of gaming’s future involves games that merge lots of downloadable content with a retail title, a vision he’ll distribute to the world with the upcoming MX vs. ATV Alive. When it’s released on May 10, MX vs. ATV Alive will cost $40 USD, $20 less than the typical retail title. From there, the...

read more

Best Video Games 2011: Summer Preview

Best Video Games 2011: Summer Preview

The summer months can be downright chilly as far as video game sales are concerned. Much of the game-playing population goes away on holidays, and publishers use June, July and August to polish up their big Christmas releases. But that doesn’t mean that summer is a wholly barren time for gaming. In fact, some interesting stuff is coming our way in the hot months of 2011. Here’s what you can expect. Torchlight II (Mac/PC, July 2011) — An action...

read more
Page 3 of 1612345101516