So, you want to buy a video game for that awesome kid in your life? Excellent choice. Video games are always popular with the young crowd, and for good reason: many of them tell compelling stories, they all get the brain working in some capacity, and, (this is vital) they’re fun to play. It’s hard to mess up while buying a video game as a gift. Whatever you get – especially if you’re a parent – is almost guaranteed to garner a happy...
read more
What, by definition, is a “video game?” Earth’s greatest scholars agree that it has something to do with sitting in front of the television and rescuing princesses, usually by way of manipulating a controller that is attached to a game box, which, in turn, is attached to a television. While that description of a video game isn’t necessarily incorrect, it’s about ten years out of date. Console and PC gaming is still very relevant, but...
read more
Piracy is a problem: the buccaneers tend to throw their dead parrots and used-up hat feathers overboard, and it makes a terrible mess. In all seriousness though, digital piracy has been a hot topic since the earliest days of the floppy disc and magnetic tape. Copying a game or a program is much easier than nicking a physical object from a store, and usually carries less consequence than getting collared in the middle of Wal-Mart with a pocket full of PlayStation...
read more
The North American shopping experience has extended far beyond our initial options (get in the car, drive to the store). Now we can purchase almost every conceivable item online, and video games are no exception. But buying a game online isn’t exclusively about going on Amazon.com and purchasing a game that’s already available at retail. When we talk about “digital games,” what’s being referenced is an entirely new breed of video game;...
read more
With 2012 coming up fast, many of us are wishing and hoping for a fruitful, healthy year, preferably free of Mayan-predicted doomsdays. Conversely, in our darker moods, we think about ways in which the new year might be a soul-sucking series of struggles. 2012 is going to be a tense time for video game developers, too. The past couple of years have been volatile for the industry, and 2012 will prove no less challenging for the business thanks to some specific...
read more
Loading ...
Scott Steinberg is the CEO of video game consulting firm TechSavvy Global, and founder of GameExec magazine and Game Industry TV. Hailed as a top technology and video game expert by dozens of publications from USA Today to Forbes and NPR, he’s covered the field for 400+ outlets from Playboy to Rolling Stone. A frequent on-air analyst for networks like ABC, CBS, NBC and CNN, he’s also the author of Video Game Marketing and PR.