Posts Tagged "Publishing"

How to Get Crowdfunding For Your Game

How to Get Crowdfunding For Your Game

The past two decades have initiated a remarkable transformation over humankind. Once so very far apart, now we think as one, act as one, breathe as one. Okay, we haven’t advanced that far yet, but it’s hard not to get melodramatic about about how thoroughly the internet has changed our lives. With communications flying at the speed of light, what was once impossible is now typical. Take, for instance, video game development. Before the advent of the...

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Software Piracy: Why it Benefits Video Games

Software Piracy: Why it Benefits Video Games

Piracy is a problem: the buccaneers tend to throw their dead parrots and used-up hat feathers overboard, and it makes a terrible mess. In all seriousness though, digital piracy has been a hot topic since the earliest days of the floppy disc and magnetic tape. Copying a game or a program is much easier than nicking a physical object from a store, and usually carries less consequence than getting collared in the middle of Wal-Mart with a pocket full of PlayStation...

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How to Implement Microtransactions Correctly

Microtransactions have changed the way we play games, but this highly popular e-commerce system has also changed the way they’re built. By collecting microtransactions, smaller development studios can secure a revenue stream while they keep on building their game. This makes it possible for indies to publish original (and sometimes weird) ideas without having to submit to the whims of a publisher, making microtransactions one of the most important business...

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Video Game Commercials and Gender Neutrality

Last year, an observant little girl named Riley asked a question to millions of YouTube viewers: why is toy marketing gender-segregated? Specifically, why is it that boys are “expected” to buy superheroes in an assortment of colors, while girls are “expected” to buy dolls packaged in pink? Riley’s YouTube rant has since sparked a great deal of conversation across newspapers and blogs regarding the methods that toy manufacturers use to...

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5 Ways to Better Manage Game Projects

5 Ways to Better Manage Game Projects

Video games may be fun and exciting, but that doesn’t mean they materialize out of candy and rainbows. Putting together a game is very rough work. Failure or financial ruin is always hovering over a project, not to mention worker burnout and frustration. On the other hand, nothing ventured, nothing gained–and working through a project doesn’t have to be as perilous as navigating a minefield. A bit of preparation, foresight, and common sense goes a...

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