By Scott Steinberg on Sep 26, 2011 in Apple, Business, Casual Games
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It’s finally here!
Four years in the making, we’re proud to announce the release of our latest free video game book, Music Games Rock: Rhythm Gaming’s Greatest Hits of All Time. Downloadable free at www.MusicGamesRock.com, the book is a complete guide to the music and rhythm gaming genre’s past, present and future, and explains the meteoric rise and fall of games like Guitar Hero and Rock Band. Charting hundreds of the field’s biggest...
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By Nadia Oxford on Jul 8, 2011 in Game Design, Kinect, Motion Controls
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When Nintendo conceived the Wii, maybe it expected that fifty percent of our games or better would utilize shaking and waving within a mere couple of years. Needless to say, that hasn’t been the case. The reality has left gamers split, with casual audiences adopting motion control and traditionalists sticking to their keyboards, mice, and controllers.
Ken Levine, the creative director of Irrational Games, believes that maybe things ought to stay that...
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By Nadia Oxford on Jun 6, 2011 in Kinect, Marketing, Microsoft
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Hurry, hurry. Pick your horse and throw down your bets: It’s time to predict if E3 2011 will belong to Nintendo, Sony, or Microsoft!
“Why does someone have to win?” asks “dudester” from the VideoGamer.com forums.
“So the eternal fanboy war will rage on,” answers “Bloodstorm.”
First, we need to look at what each company will have to offer. At this point, everything on Microsoft’s plate is vague and...
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By Scott Steinberg on May 16, 2011 in Kinect, Microsoft, Nintendo
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Wii 2, Project Cafe, Stream… regardless of the name, Nintendo’s new video game system will soon make an appearance this June at the E3 2011 tradeshow. But does it have what it takes to win the next-generation console war against the PlayStation 4, Xbox 720 or whatever systems Sony and Microsoft choose to next introduce? As part of Gear Up, our running technology video series for Rolling Stone magazine, we take a closer look at whether or not the Wii 2...
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By Nadia Oxford on May 12, 2011 in Game Design, Kinect, Microsoft
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Microsoft’s Kinect has captured the hearts and flailing limbs of casual players, but hardcore gamers still need to be sold on the wonders of controller-free gaming.
There’s a bit of cynicism surrounding the idea that Kinect and the PlayStation Move can possibly appeal to traditionalists, but there’s also a way to budge that cynicism: Develop a must-have core game that utilizes motion controls.
As it so happens, Microsoft might be at work on that....
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Scott Steinberg is the CEO of video game consulting firm TechSavvy Global, and founder of GameExec magazine and Game Industry TV. Hailed as a top technology and video game expert by dozens of publications from USA Today to Forbes and NPR, he’s covered the field for 400+ outlets from Playboy to Rolling Stone. A frequent on-air analyst for networks like ABC, CBS, NBC and CNN, he’s also the author of Video Game Marketing and PR.