Posts Tagged "Online Games"

Free and Social Games: Do Expansions Work?

Free and Social Games: Do Expansions Work?

The console market and the social games market differs in numerous ways. One market, for instance, tends to inspire a lot of grumbling and hatred from the other (we’ll leave you to determine which is which). More notably, publishers of console games want their audience to eventually detach themselves from the quest at hand in order to pick up the sequel. Social game developers, however, want to hang on to their users for as long as possible. A user who tends...

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Why Kids’ Games are Becoming Unpopular

Why Kids’ Games are Becoming Unpopular

THQ recently made a business decision that will disappoint no one: The company is moving away from developing and publishing games based on kids’ movies. This includes games steeped in big-name properties like Disney Pixar’s Cars, The Incredibles, and Dreamworks’ Megamind. Why abandon such lucrative names? THQ cites a “slowdown in console titles aimed at children.” “We have re-evaluated our kids movie-based licenses and have...

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Why Are Sales Revenues the New Profits?

Why Are Sales Revenues the New Profits?

Game development companies, especially massively-multiplayer online game (MMOG) developers, will often hop up and crow about their latest project garnering record-breaking revenues. Nexon America did the very same late last month with an announcement about increased revenues that were brought in thanks in part to the Big Bang extension for its popular Maple Story MMORPG. According to Nexon America’s CEO, Daniel Kim, Nexon’s revenues jumped 42% in the...

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How to Succeed with Downloadable Games

How to Succeed with Downloadable Games

The downloadable games and digitally downloadable content (DLC) market can be lucrative for a small video game developer. But the high traffic flowing in and out of the online game markets can also bury a great title before it has a chance to be adopted and loved by the masses. Fortunately, shelf space is not an issue in virtual stores, so there’s always a chance that a neglected online game will gain favor later in its life. Much comes down to exposure;...

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Working with Outside IP, Part 2

Working with Outside IP, Part 2

In October 2010, Georgia-based Hi-Rez Studios purchased the Tribes franchise from InstantAction. This article is the second in a multipart series analyzing why the company made its decision and how it plans to incorporate this externally created game. Part I examined some of the reasons behind the acquisition. Part III, after The new Tribes game is released, will address how reality met intentions. Buying something as involved as a video game IP that has gone...

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