Posts Tagged "Marketing"

Where’s the Support for Wii MotionPlus?

Where’s the Support for Wii MotionPlus?

With Microsoft and Sony chattering like squirrels over the miracles of Kinect and PlayStation Move, it’s a wonder Nintendo hasn’t spoken up and said, “Uh, we did 1:1 movement first. It’s called Wii MotionPlus.” But that might be because Nintendo has little to show for Wii MotionPlus, barring the good times to be had with Wii Sports Resort and Ubisoft’s Red Steel 2. Earlier in the year, Nintendo of America President Reggie...

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Multimedia Consoles: Biggest Mistakes

Multimedia Consoles: Biggest Mistakes

If you could perform some time-travel wizardry and put together a Tweetcloud for popular ’90s buzzwords, the boldest, largest word in the group would be “multimedia.” Society was obsessed with the idea of all-in-one wonder consoles that could play movies, music, games, and teach kids how to tie their shoes. The lure of compact entertainment stations even predated the widespread release of CD-based game systems: Sega’s Game Gear, for...

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Is Nintendo Shafting Virtual Console Users?

Is Nintendo Shafting Virtual Console Users?

If the arcade scene isn’t completely dead in North America, it’s certainly clutching at its throat and flopping on the cold ground. In another fistful of years, our children will roll their eyes and turn away when we try to hand down stories about smoky caverns lined with blinking lights and beer-stained neon plastic. It’s easier to believe in Wonderland or Narnia. Thankfully, though the ambiance of arcades is fading from our memories, the...

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Why Consoles’ Future Looks So Dark

Why Consoles’ Future Looks So Dark

At the dawn of the home computer and video game console, consumers had little choice in terms of color and style. If you wanted a first-generation Atari 2600, you adopted its ’70s-era faux wood paneling, too. If you wanted a first-generation NES, you unvaryingly took a grey box into your home (though United States law would eventually lend the NES a splash of color when the Zapper was painted orange to differentiate it from real guns). Game system aesthetics...

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GameStop PowerUp Rewards Card Reviewed

GameStop PowerUp Rewards Card Reviewed

Corporate America has made it so that buying a jug of milk is a harrowing question-filled ordeal that would make the legendary Sphinx turn tail and run: “Cash, credit, debit, or check?” “Paper or plastic? Or did you bring your own bag?” “Do you have one of our Reward cards?…Would you like one?…I really think you should sign up. We’ve been trained in the art of pen-based torture.” Hyperbole aside– Actually,...

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