The State of Indie Development
Life as an independent video game development studio has never been more opportunistic and, at the same time, more difficult than it is today. In a world largely governed by the weight of intellectual property (IP) rather than the combined weight of the development studio employees, independents find it difficult to nurture, build and market their own IP with so much noise, spend and focus going on elsewhere. Despite incredible, almost undreamt of opportunities on...
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Scott Steinberg is the CEO of video game consulting firm TechSavvy Global, and founder of GameExec magazine and Game Industry TV. Hailed as a top technology and video game expert by dozens of publications from USA Today to Forbes and NPR, he’s covered the field for 400+ outlets from Playboy to Rolling Stone. A frequent on-air analyst for networks like ABC, CBS, NBC and CNN, he’s also the author of Video Game Marketing and PR.