Super Mario Bros. Final Fantasy. Mega Man 2. Sonic the Hedgehog. Pac-Man. Tetris. What do all these video games have in common? They’re each well over a decade old–over two decades, in some cases–and they’re still widely celebrated as games that lay down blueprints for many of the games we enjoy today. But let’s say you somehow manage to procure a device that can capture a snapshot of this exact moment in time (don’t aim it in...
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Waiting for the unveiling of the next generation of game consoles has been a bit like watching Nintendo, Sony, and Microsoft play a drawn-out match of “Who Can Stay Quiet the Longest.” Nintendo finally cracked at E3 2011 and revealed its hand with the Wii U. As for Microsoft and Sony, they’re still playing the game. The question is, “For how long?” According to rumor, IndustryGamers has heard from a “top developer” who says...
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Zynga’s aspiration to file an initial public offering (IPO) with the U.S. Securities and Exchange Commission (SEC) has made the social gaming giant the talk of the town. Well, Zynga always seems to be the talk of the town; let’s just say the IPO filing has cranked the volume up to 11. Zynga’s valuation is rumored to be somewhere in the neighborhood of $15 to $20 billion–more than EA, more than Majesco, more than THQ, more than...
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E3 is about noise, excitement, celebrity appearances and previews, but when the worst of the clamor has passed us by, we can reflect on E3 and try out a bit of divination, too. Leigh Alexander put together a meaty E3 write-up on Gamasutra, and one point she made is particularly interesting: Core game developers seem to realize that it’s more important than ever to let their audience know, “Hey, we’re here, and we’re ready to entertain...
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Maybe the current generation of game consoles is wheezing and writhing in the shadow of upcoming systems like the Wii U and the PlayStation Vita, or maybe the digital and free-to-play markets are increasingly eating up gamers’ time. Either way, sales of boxed retail game product appears to be stagnating in Europe and the UK. UbiSoft believes that price cuts for the Xbox 360 and the PlayStation 3 will shock some new life into the fading consoles. “[Game...
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Zynga is a company that ought to be saluted for its tenacity, its drive, and its successful linking of friends and families through familiar, free games that are easy to play. But let’s back up and study one particular word in that sentence: “Familiar.” Zynga knows how to make money, but the social game giant doesn’t have an original bone in its body. That’s probably why Zynga’s lawsuit against and alleged imitator, an...
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Scott Steinberg is the CEO of video game consulting firm TechSavvy Global, and founder of GameExec magazine and Game Industry TV. Hailed as a top technology and video game expert by dozens of publications from USA Today to Forbes and NPR, he’s covered the field for 400+ outlets from Playboy to Rolling Stone. A frequent on-air analyst for networks like ABC, CBS, NBC and CNN, he’s also the author of Video Game Marketing and PR.