When Will 3D Video Games Take Off?

When Will 3D Video Games Take Off?

3D games or 3D movies – from a commercial standpoint, which matters more? It’s an interesting question that we explore with The Hollywood Reporter in a new piece that examines which medium is more apt to influence the shape of 3D technology and TV sets to come. Writer John Scott Lewinski posits the question to a number of experts from both industries, who say that consumer electronics makers like Sony, Toshiba and Panasonic still have yet to define clear hardware standards across the board. Accordingly, both the movie and video game industries are waiting with bated breath before throwing meaningful support behind the likes of LG, Samsung and others.

As a result, it may be some time yet (at least 24-36 months) before a significant number of 3D TVs find their way into homes across the globe. And, by proxy, game publishers and Hollywood studios alike begin to support these formats, as they wait for a clear winner to emerge whom they’re comfortable enough with to allocate considerable resources behind. From solutions which utilize active shutter glasses and stereoscopic images to varied display technologies, multiple 3D special effects solutions exist, yet no obvious frontrunner has thus far emerged. Accordingly, game makers will likely look to Tinseltown’s top moviemakers to set the pace, with the film and TV industries futures’ inherently more intertwined with the successful launch of these sets.

Still, despite their cautious stance, game creators have a vested interest in seeing the format succeed. The only question: Which do they see as the right platform and approach? Click through on the following link to find out for yourself what a variety of analysts, experts and 3D content makers had to say about the debate.

Games vs. Movies in 3D TV Push – The Hollywood Reporter

About Scott Steinberg
Scott Steinberg is CEO of strategic consulting and product testing firm TechSavvy Global, and a noted keynote speaker and business expert. Hailed as a top tech expert and parenting guru by critics from USA Today to NPR, he’s also an on-air analyst for ABC, CBS and CNN.

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