3D Gaming: The Flaws in Sony’s Approach

3D Gaming: The Flaws in Sony’s Approach

Sony’s made no secret of the fact that it’s making a massive push for 3D gaming in the coming months, courtesy of its PlayStation 3 and games like Killzone 3 and Gran Turismo 5. No surprise there: The firm’s electronics division is betting the farm on 3D televisions, and they’ve got a lot of Bravia sets to sell. But as we recently explained to TechNewsWorld, there may be two major flaws in the company’s approach – primarily a lack of interest and disposable income on the part of everyday buyers. Well, that and a close third – the distinct lack of compelling blockbuster titles.

Consider. On the one hand, you’ve got millions of shoppers who’ve either just upgraded to high-definition (HD) sets and/or have less money to spend and need to be plied with killer apps (must-have software applications) to even consider making the upgrade – doubly so with current prices for an average 3D gaming setup hovering around $2500-3000 and up. Then there’s the need to wear those cumbersome active shutter glasses, which represents a massive inconvenience and barrier to entry for the lay viewer.

On the other, you’ve got game makers, who – despite all the headlines they’re happy to generate about how excited they are about the technology – truthfully have little financial incentive to produce truly bar-raising experiences or invest heavily in the medium until there’s a substantial user base behind it. Ask yourself: Until millions of consumers own 3D TV sets, how many copies of a 3D game can one reasonably expect to sell? As a result, it’ll be a ways before publishers are truly willing to invest in anything more than simple enhanced ports and upgrades, or small-scale experimental offerings.

Taken together, it doesn’t add up to a bright future in the immediate for high-end 3D gaming setups, especially as they’ll soon come under fire from Nintendo’s 3DS handheld. A portable game system capable of generating 3D graphics without the need for special glasses and armed with what already looks to be a brilliant software lineup, it aims to offer a more casual, portable, affordable and convincing means of enjoying this technology. Then again, we could be wrong – maybe Sony isn’t futureproofing themselves into a shallow grave, as the company originally did when it launched the PlayStation 3 with a feature set (and price tag) years ahead of its time. Hit the following link to read up on the current status quo and render a verdict for yourself.

Sony Embarks on a New Crusade with 3-D Gaming – TechNewsWorld

About Scott Steinberg
Scott Steinberg is CEO of strategic consulting and product testing firm TechSavvy Global, and a noted keynote speaker and business expert. Hailed as a top tech expert and parenting guru by critics from USA Today to NPR, he’s also an on-air analyst for ABC, CBS and CNN.

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